Google makes changes to its algorithms hundreds of times each year. This has a significant impact on the ranking of all the websites indexed in the Google search engine. So, if you have been looking for ways to improve your SERP ranking, we have 5 tips to help you do just that. With these tips, you will get a lot of traffic as well as a higher page rank. Read on.
The indexing system of Google prefers mobile first. So, if your website or blog is not mobile-friendly, you may not be able to improve your rank. If you have no idea if your site is mobile friendly or not, you can sign into to your account to check out the Mobile Usability Report. Reading the report will help you fix the issues to make your site mobile friendly.
As far as Google’s algorithm is concerned, link building is still the way to go. It’s important that you get as many external links as possible. However, make sure each link is relevant and comes from an authority website. In other words, you may want to get links from a website that operates in the same industry as yours. This will help you keep your ranking higher and higher in the search engines.
User Experience and CTR
According to Google, user experience and CTR are the main ranking factors. As a matter of fact, user experience covers almost all aspects of the interaction of a visitor with your company, products or services. So, if you make the user experience better, you will be able to get more customers. In other words, if your CTR is higher, you can get better search engine ranking. As a matter of fact, if you keep the visitors on your blog or site longer, your rankings will get better.
Keyword research was important for SEO in the past and it still is. Whether you have a personal or business blog / website, choosing the right keywords is important for ranking. As a matter of fact, it’s the keywords that will let the search engine know what your website or blog content is about. People also use keywords to look for what they need online. You can use a variety of keyword research tools to make your search easier.
Aside from a keyword research tool, it’s also a good idea to use a good page tracker. Many websites offer these services for free. And there are some that offer advanced services and charge a monthly subscription fee. By keeping a track of your search engine ranking, you can know if you are heading in the right direction. Based on the page rank, you can change our strategies for better results.
So, if you have been struggling to increase your website ranking nowadays, we suggest that you follow the tips given in this article. With hard work and right tools, you can make your site or blog rank higher in search engines.
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